Google has updated their systems to add a “For You” episode recommendations to the Google Podcasts app now available to all podcast listeners.
On Android and iOS, the “Explore” tab opens to a “For you” feed of recommended episodes based on your subscriptions and listening history- similar to Spotify and Apple’s feature. These suggestions are fed through using an algorithm and AI that detects keywords you type in to bring you podcasts of similar genre(s)/hosts/topics.
Now available on podcasts.google.com as a carousel underneath “Your subscriptions.”
This homepage previously just surfaced top shows in several categories, as well as what’s “Popular & trending.” Each suggested episode card features the podcast name, publisher, title, and description. The play button doubles as the duration count. There are 21 episodes in the carousel that correspond to what appears in the mobile apps.
How can I use Google podcasts to promote my podcast?
In order for your podcast to become discoverable in Google Podcasts app, you have to make sure you have the right keywords in your episode descriptions AND show description.
That way, when people search particular terms or words, your podcast will appear in their feed.
Find more tips on how to promote your podcast for free by clicking here.